History of Michael Huffman & Associates
(Huffman Media)
Michael Huffman has been in the publishing and advertising representation business for 20 years with
a routine track record of double-digit annual growth in advertising sales throughout the United States and
Canada. Beginning in Michigan he has successfully launched 5 travel publications throughout the US and
Canada. He also has expanded experience in developing and controlling mailing list databases, marketing
plans, and sales administration. Other duties involved training and supervising sales rep firms as well as
company employees, thus he has a firm grasp on the publishing side of the business. Experience also includes
controlling print costs, managing publication quality and innovating to meet the needs of advertiser's progressive
marketing requirements. In the past decade Michael has lead the sales effort in several AAA custom advertising
sections namely Golf Michigan, Michigan's Cultural Insert, and the Michigan Vacation Homes Guide. Overall
successfully grown advertiser market share in Michigan over the last 8 years for AAA, resulting in a
300% sales increase for the AAA Midwest Network. Recent accomplishments
in the Western United States include increasing advertising revenue for AAA Western Magazine
Network over 300% in just two and a half years.
Other Media References are available by contacting us:
Michael Huffman
Toll Free 1-877-416-3441
mike@huffmanmedia.com
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